Our Blog - SFC Group

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America Is Celebrating 250 Years of Independence. Healthcare Brands Should Try It Sometime.

July 16, 2026

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Stop Explaining Your Brand: Start Working With People Who Already Get It

June 15, 2026

The Most Common Reason Healthcare Rebrands Fail: They’re Cosmetic

The Most Common Reason Healthcare Rebrands Fail: They’re Cosmetic

May 12, 2026

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Take It Seriously (But Not Too Seriously): Humor in Healthcare Marketing

April 17, 2026

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Beyond the Ask: Solving the Problem Behind the Problem

March 20, 2026

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Another agency hyping itself?

January 30, 2026

Susan Says

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Culture Isn’t Declared. It’s Demonstrated.

July 16, 2026

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The Healthcare Industry Doesn’t Need More Content. It Needs More Discernment.

June 15, 2026

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The Myth of “Safe” Marketing: Why Slow Is Failing Us

May 28, 2026

Remote Work: Built on Trust, Powered by Accountability

Remote Work: Built on Trust, Powered by Accountability

April 28, 2026

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Is the Juice Worth the Squeeze? Rethinking the RFP in Healthcare Marketing

March 25, 2026

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The Lost Art of Client Service (And Why Clients End Up Paying for It)

February 18, 2026